Project Title: SMAILUX Clinic | Brand Identity Industry: Medical & Cosmetic / Dental Location: Basra, Iraq 🇮🇶
The Challenge | To build a premium visual identity for SMAILUX, a specialized dental and cosmetic clinic. The goal was to move away from the traditional, cold medical look and instead create a brand that feels welcoming, luxurious, and confidence-inspiring. The identity needed to promise "beauty" and "care" at the first glance.
The Solution | Â The logo is designed with sleek, modern typography, featuring a subtle "smile curve" integrated elegantly to reflect the clinic's core promise. The color palette combines Pure White (symbolizing hygiene and medical trust) with Luxury Gold (symbolizing premium cosmetic results). The overall visual language is minimalist and sophisticated, targeting clients who seek perfection.
